Siddha Aangan Villas is located in Jaipur. The brochure uses various traditional Rajasthani elements in the Siddha circles to create a picture of life at Siddha Aangan Villas. The overall concept is balanced upon the thought of taking pride in one’s home; an idea that presents itself in various ways throughout the brochure.
Siddha Aangan is another premium residential project in Jaipur from the house of Siddha. The website we created for this is again two-fold in that it is divided between Heights and Villas. The design uses traditional wood-carved Rajasthani birds for the Heights pages while the traditional archway element completes the association with the thematic identity of Siddha Aangan.
This brochure is similar to the one for Siddha Aangan Villas. In it, traditional Rajasthani wood-carved birds have been used as a metaphor throughout. The idea stems from the concept of birds being representative of living at great heights. In this way Siddha Aangan Heights is been presented as the ideal home for those who want to nestle their dreams for the future.
The brochure theme was developed into a mass media campaign.
Siddha Aangan is located in Jaipur and is one of the most prestigious projects in the Siddha repertoire. It has a warm, traditional appeal borrowed from traditional Rajasthani architecture to create a sense of heritage and belonging.
