This campaign for Siddha Town was to promote it as a greener place to live. Green coir was used onto hoardings to create the effect of grass in conjunction with typography that placed it within the word ‘green’. Seek more
The brochure for Siddha Town Madhyamgram features the lotus borrowed from the logo. The idea of the lotus design is also involved in the overall concept: “Amidst this world, lies a heaven”. The inner pages showcase the property with full page actual photos thematic text and 3D floorplans. Seek more