These boxes were redesigned for Ambootia Organic Tea and use colour as a varianting device. The design itself uses a tea sapling with a ladybird peculiar to the tea gardens in which the tea is grown. A motif pattern using the ladybird complements the rest of the design, while the introduction of a Fair Trade logo is another addition to the overall design.
The brand logo for Ambootia’s Darjeeling tea is a ladybug because its Darjeeling tea estate is filled with them. This carton for Ambootia tea has been created with a background that sees an extension of the logo adapted onto it.