IFB Fresh Catch a clean white design that allows the eye to focus on visuals of the delicious snacks that can be fried. A roundel flags ready to fry party snacks.
These packs were designed for the Fresh Catch range of frozen seafood. As the name suggests, the packs have a neat, uncluttered appearance with tempting images of fried seafood products.
These packagings were created for IFB’s range of Ready to Cook Fresh Catch Prawns. The sizes range from Small, Medium and large to Jumbo, Super Jumbo and King Jumbo. They each feature an image of the product in its cooked form on the front as well as a specially created icon that declares it to be ‘Good as fresh’. All the packs also feature icons that hold information on the product.
These packagings were created for IFB’s range of Ready to Cook Fresh Catch Prawns. The sizes range from Small, Medium and large to Jumbo, Super Jumbo and King Jumbo. They each feature an image of the product in its cooked form on the front as well as a specially created icon that declares it to be ‘Good as fresh’. All the packs also feature icons that hold information on the product.
The main feature of these packs, created for IFB Prawns, is the icons that have been created in the shape of a prawn to highlight the key features of the product. Variants have been colour coded in order to distinguish one from another.
IFB’s Agro division retails marine products specially frozen using the advanced IQF process. The packaging we designed for its Basa and Prawn products used attractive pictures of the products in their cooked states within a neat grid layout akin to all IFB communication.
This pack design was for IFB Basa Fish Fillets and borrows its look from the packaging for IFB’s RTF range of products. The image used is a composed shot of cooked basa fish fillets on a plate. In the same vein as the packaging for IFB Prawns, the icons that highlight the product’s main features are shaped like fish.
Boxes in flat colours for the IFB Fish Bar takes away with a fish graphic cleverly uniting the two words within a larger fish graphic. A window shows the contents within.
This bottle label for Volga’s premium triple distilled vodka is in the brand’s distinct blue colour with a double lion crest that imparts a sense of grandiosity to it. The picture of the Volga river below, to tie the vodka to its roots, and use of compelling copy completes the design.
This hoarding for Leonov has a short, simple message: for originals only. The headline is in the brand colour, while the sub-headline uses a classy typeface in conjunction with an image of the bottle.
We created packaging for IFB Whiskey that used a golden crest, imparting a sense of authority and vintage to it.
This dangler was created for IFB’s Blue Lagoon Deluxe Gin Lemon and captures the fun spirit of the brand in a dangler shaped like a bottle. The front is adapted from the actual bottle, while the back of the dangler shows a martini glass with a peel of lemon spiralled within.
Packaging for IFB's popular Country Spirit range. The names have been deliberately selected to flag emotions or status. Motifs relating to the names are used along with bright colour flashes designed to lift the spirits.
